Tuesday, April 11, 2023

Bud Light attacks masculinity

 


 

Tuesday, April 11, 2023

 

Bud Light now has a transgender on its beer cans, a dumb move by a dumb corporation that is desperate to catch the social wave and be hip.

It is much like all those corporations that took black people off their products, too stupid to realize who those black people were and how much of a success story they were in their time.

The implication with these is that this must be racist to display a successful black face on their product.

The Bug Light issue is slightly different, something similar to the scene from Hard Day’s Night in which George Harrison made fun of the corporate people who hoped to catch the wave on their way to be hip, trend setters who are well-known drags (an ironic bit of language all these years later).

The company clearly missed the boat, having hired some idiot diversity coach who hasn’t a clue as to who actually uses the product, and so has resulted in the biggest social blunder in modern business history.

Had the company come out with another product, something specifically designed to appeal to the gay community, it might have gotten away with putting one of the sadder examples of the transgender community on its beer can. Instead, it tried to force down the throats of traditional buyers this social engineering stunt, and it has turned off many of those who used to drink that beer as well as many of the distributors in conservative communities.

But like the racists companies that removed blacks from their products, the beer company is not likely to learn anything from this, and will continue to push on with this silly agenda on the assumption that the gay movement is the way to go for them, as former beer drinkers go to products like Coors.

This desperate attempt to main stream radical ideas is bound to fail, much like the socially conscious banks that focused more on promoting diversity than actually serving the financial needs of their clientele.

  Who knows where all this will end up, but for the moment, the back lash risks bringing down the beer company, who relied in the past on the macho football fan crowd, and those men who always saw the beer company as representing their values.

So be it. You can’t force feed a faulty agenda down the throats of people who are traditionally against what you are selling, and if you are selling gay rights instead of beer, then expect people who want beer to walk away in disgust.

You have to wonder what company managers were thinking when they made this move. Did they really think their macho male crowd would embrace their gay agenda?

Or is it a new generation of ownership that believes foolishly that the company should be promoting a social agenda rather than its beer product and that the customers will quietly go along with it, regardless of how outrageous the company gets?

The parent company for Bud Light is exploiting gays so it can get its hip creds in today’s society, no doubt orchestrated by young executives who have lost touch with who their customer base it, and want to become part of trend setting crowd George Harrison mocked.

These are not only silly people, but stupid people, although woke means the same thing as stupid, and the real stupidity lies with upper and older management who went along with this crap.

Although there might have been some backlash anyway, the company would have been wiser to launch a new product that would address the trans community.

But this is not about providing a product, it is about social engineering, and the spoiled brat woke executives don’t merely want to welcome the trans community, they want to destroy the macho base that the company has been selling to for generations. This is about trying to undermine the male ego, and social control – a deliberate attack on traditional values, and although many of those boycotting Bud Light don’t know it consciously, we are all aware of the attack that is underway, orchestrated by the young woke executives at Bud, and to take it lying down, would be a disgrace.

 

 

 

 

 

 

 

 

 


email to Al Sullivan

 


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